Real Estate Agents
Find And Win Clients So Effortlessly,
It's Almost Unfair.
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What Is I-Square?
I-Square is the first multi-instance web platform -- Ever.
It is revolutionizing the real estate industry.
A normal website functions like a billboard. It is static. It's designed to provide generic information intended for a broad audience.
Exclusivity!
I-Square does not display generic information. I-Square delivers private, uniquely personal information to each potential prospect.
Imagine your potential client, arriving at a website that is entirely devoted to their exact needs, desires, queries and lifestyle! As impossible as this sounds, that's exactly what I-Square does.
I-Square makes it possible to deliver a level of elegance, sophistication and capability that clearly distinguishes you from other agents.
In addition, our multi-instance technology ushers in multiple brand new ways to find and win clients.
Build relationships and the sales will come on their own.
Agents using I-Square understand developing relationships is too important to leave to mere happenstance.
I-Square elegantly sets the stage for consumers to connect with you. While other agents are hoping that somehow a personal connection will magically blossom, agents using I-Square technology are routinely forging business-winning relationships. This capability distinguishes I-Square from conventional websites. It's what makes I-Square the game-changer it is.
Establish Your Exceptionalism.
I-Square represents an advancement in communication that both astonishes and impresses consumers. It instantly demonstrates that you are a cut above other real estate agents.
The difference it can make for your business is not a modest one. Apply the concepts and expect a productivity gain of 100% or more.
The difference it can make for your business is not a modest one. Apply the concepts and expect a productivity gain of 100% or more.
The two-fold purpose of I-Square is both simple and powerful:
1. Find new prospects.
2. Turn prospects into clients by forging winning relationships.
When compared with other prospecting concepts utilized by real estate agents, I-Square is proving to be significantly more impactful and far-reaching.
Yet surprisingly, I-Square is also significantly more affordable.
How Does I-Square Develop Relationships?
I-Square is grounded in the concept of "relationship selling". Relationship selling is the smart new trend that encourages a more effective way for salespeople to interact with consumers. (You can read more about relationship selling below.)
To see the difference when compared with an ordinary site, take a close look at the examples (mockups) below. Note the impossibly specific focus directed at one potential client or subject matter. It's this amazing exclusivity that naturally develops close connections with prospects.
To see the difference when compared with an ordinary site, take a close look at the examples (mockups) below. Note the impossibly specific focus directed at one potential client or subject matter. It's this amazing exclusivity that naturally develops close connections with prospects.
Amazingly, each web version above emanates from one, single I-Square platform. Agents using I-Square benefit by having 50 or more such unique web instances online, interacting directly with individual prospects, or farming for new prospects - all at the same time!
Deftly Market Within A Variety Of Social Spaces.
Because I-Square can display multiple instances of unique content simultaneously, you can participate in a variety of social media environments, sharing content relevant to each audience.
This significantly increases the range of social channels available for connecting with and acquiring clients.
Next Level Prospecting And Interaction Capabilities.
Although I-Square is a multi-instance platform, it operates as a single, easy-to-manage site for users. This allows you to engage the market with a machine-like efficiency. A team of 10 marketing professionals working around the clock would be hard-pressed to keep up!
Relationship Selling is the smart new trend.
Here's why you should be utilizing it.
I-Square is all about relationship selling. What is relationship selling?
Relationship selling prioritizes building a connection with customers and potential buyers to close sales. Rather than solely using the price and other details to sell a product or service, the salesperson places additional focus on creating unique interactions with their customers. Unlike transactional selling - which is all about making the sale, relationship selling is all about trust and human connection.
The relationship selling process integrates more personal touchpoints into your traditional sales process. That means initiating more interaction that is not solely focused on the sale.
Relationship selling prioritizes building a connection with customers and potential buyers to close sales. Rather than solely using the price and other details to sell a product or service, the salesperson places additional focus on creating unique interactions with their customers. Unlike transactional selling - which is all about making the sale, relationship selling is all about trust and human connection.
The relationship selling process integrates more personal touchpoints into your traditional sales process. That means initiating more interaction that is not solely focused on the sale.
Relationship selling frees you from having to compete with other agents solely on the criteria of pricing or features. Relationship selling is its own differentiator. It is great for attracting new customers as well as retaining existing ones, in turn leading to increased customer lifetime value.
Why Relationship selling is now a necessity.
One of the most significant changes of the digital age is the move to virtual communication. Consumers no longer need to visit brick-and-mortar stores to consult sales representatives in person. While this shift offers convenience, it also eliminates the personal touch of in-person interactions.
However, it turns out that even in the digital age, a consumer's desire to feel personally connected with the person who helps them navigate large transactions has not changed. A national study determined a whopping 93% of consumers require some sense of personal connection with the real estate agent they choose to work with.
Home truly is where the heart is. Consumers are emotionally tied to their home. Because of this, consumers strongly desire a personal connection to the agent that handles the buy/sell process. Within a competitive market, your ability to forge impactful relationships could not be more crucial.
Most agents do not understand how important relationship building is.
Most agents today deluge prospects with information and self-help tools and completely whiff on the "old fashioned" development of personal bonds. Don't stop providing information, but it is vital to also include paths where a prospect can personally connect with you.
When you develop relationships with prospects, you are satisfying a very human fundamental need. You are checking off a pivotal unspoken requirement that most every consumer is looking for when choosing an agent. This is why relationship selling is so powerful. Utilize it and watch your business thrive.